Best returns are typically on investments made in bad times. You may not feel comfortable investing money into falling/uncertain markets but smart investors will take this as an opportunity to invest for long term.
The truth is, if you want to earn a lot of money from stock markets, the worst time to invest is when the economy looks good, corporate earnings are good, consumers are happy and there are many buyers for expensive stocks. You simply shouldn’t buy when these factors converge, you’ll never make any money. You WANT to buy when the economy looks bad, corporate earnings look bad, consumers are dejected and every one is afraid of buying even the large cap stocks that are trading at 20-30% cheaper than their book value.
Sure it sounds sensible that we need the economy to do well and corporate earnings to rise for the stock market to go up. Yes, what I’m saying is exactly the opposite of what gets reported every day. Yet I’m just reporting what my experience tells me.
The reason for this is simple: WHEN IT LOOKS REALLY BAD, THERE’S PLENTY OF ROOM ON THE UPSIDE. AND WHEN IT FEELS REALLY GOOD, THERE’S PLENTY OF ROOM ON THE DOWNSIDE.